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29th January 2008
AGA FOODSERVICE GROUP PLC (“AGA”) APPOINTS GROUP MARKETING DIRECTOR
Aga Foodservice Group plc (“Aga”) has appointed experienced marketer, Richard Eagleton, as its Group Marketing Director.
Richard joins Aga to develop the Group’s portfolio of premium brands – including the iconic Aga brand, Rangemaster, La Cornue, Falcon, Marvel, Fired Earth and Divertimenti.
Richard will report directly to Chief Executive, William McGrath, and join the operational Executive Committee alongside Shaun Smith (FD), Mike Bufton (MD, Rangemaster), Gary Green (Group Manufacturing Director) and Gerald O’Brien (MD, Aga).
Prior to joining the Group, Richard was managing director of specialist business growth consultancy, BXL. Previously, he held a variety of key marketing and product development roles at Alfred Dunhill and Waterford Wedgwood, rising to Director of Marketing at Wilson Connolly.
Richard will initially work on the positioning of the Company as a wholly consumer brand business following the sale of the Group’s foodservice division.
Commenting on his appointment Richard said: “I’m thrilled to be joining a company with such prestigious brands, long history and great people. It’s a very special business, and we have an opportunity to raise the awareness of the brands to grow the business both in the UK and overseas.”
Chief Executive, William McGrath said: “We are delighted to have Richard on board and believe that his energy and enthusiasm and his strong brand marketing experience will have a powerful impact on the Group’s development.”
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